MTDC observes cleanliness drive

Started on December 1, 2015, Maharashtra Tourism Development Corporation is organizing intensive fortnight cleanliness drive across the State, including religious places, tourism & heritage sites. MTDC has installed flex boards at all religious places and heritage sites have cleanliness messages, the entry tickets to national heritage sites are also being re-printed with the cleanliness message on its back side. As part of Swachh Bharat Mission, MTDC is organizing cleanliness drives and rallies with the help of schools, universities and NGOs within the religious places and heritage sites. Biocrux machine is also a part of swachhabharatabhiyan of MTDC.This single cabinet machine will help us to recycle every bottle and keep tourist places green.

Paraag Jain Nainuttia (IAS) Managing Director, MTDC said, “Swachh Bharat Abhiyan is a dream mission of country’s Prime Minister Narendra Modi. India heads towards the path of transforming it into hygiene and sanitation practicing nation. Maharashtra receives over lakhs of tourists every month. We will ensure all religious place, tourism and heritage sites remain clean. Our participation will also encourage locals and tourists to keep these beautiful sites clean”.

Chief Minister, Devendra Fadnavis, said, “Cleanliness should be part of national character and “Swachh Bharat Abhiyan” should be a people’s movement. Maharashtra is blessed with beautiful natural treasures; some are marvellous man created sites. Our state has maximum number of forts and beaches. All these beautiful sites will remain beautiful until we maintain it. Maharashtra attracts maximum tourists from across the globe. In order to promote Eco- Tourism, cleaning and maintaining tourists’ sites is must. As long as each one of us considers cleanliness as a daily routine just like they have food and are determined that they will not litter and also not allow others to do so, the cleanliness movement would be a successful.”

On the occasion, MTDC appealed all the tourists to join hands for Swachha Bharat Mission and make our Maharashtra clean and green. Swachh Bharat Abhiyan is a national campaign by the Government of India, covering 4,041 statutory cities and towns, to clean the streets, roads and infrastructure of the country.