Diamond Fabcare Pvt. Ltd in collaboration with Brown Gouge of Australia having retail chain of over 32 fully functional dry-cleaning & laundry outlets under the brand “Wardrobe” has further expanded its operations with tie ups for co-brand promotion and outsourcing of specialized services with designer brands and mid sized hotels. It has tied up with clothing brands like Numero Uno and Welspun for co-brand promotion and will also provide the above brands special offers at all its wash care centres. It has also widened its reach by offering 1/3rd of its capacity to cater to the outsourcing of specialized Dry-cleaning & Laundry Services by mid sized hotels & Institutions like the Tivoli Garden, Lemon Tree, Icon Villa, Icon Tower, Grand President & Vista, Many leading hotels are to join hands in coming weeks.
It launched a retail chain of dry-cleaning & laundry sector in Delhi / NCR following its launch in September this year. In phase one it hopes to open 100 exclusive “wash care centres” by year end. With plans to expand into other cities, with an initial investment of र150 crores, the company will provide 200 – 300 pick and drop centres, central supply chain and processing facility along with home pick ups and delivery.