Page 59 - CIJ June 2025-Digital Edition
P. 59

LAUNDRY






































                  explains. This realization laid the   Currently, Dhobi G is primarily   drive to make laundry a worry-free
                  groundwork for the Dhobi G of   focused on institutional laundry,   experience for their users.
                  2025, which is now actively solving   particularly hostels and paying   Beyond convenience, Dhobi G is
                  “five, six different big laundry   guest accommodations, where   combating the laundry industry’s
                  industry problems... creating   large numbers of people reside   infamous reputation for pollution
                  laundry as an issue conveniently   in close proximity. Their latest   and water wastage. “We have
                  solved.”                        triumph includes serving the SRM   successfully found a sustainable
                   For Dhobi G, the ultimate      Ramapuram hostel, catering to   laundry solution,” Daksh proudly
                  objective is seamless convenience   1,600–2,000 students. What sets   shares. Through their service
                  for the customer.               Dhobi G apart from other campus   at SRM, they have achieved a
                   “The basic problem to solve is to   laundry solutions is their dual   remarkable 72% reduction in
                  get convenient laundry done,” Daksh   focus: unparalleled convenience   water usage and carbon dioxide
                  states. “How it is getting done and   for students and a commitment to   emissions.
                  how the back end of it works — the   sustainability.              This significant environmental
                  customer should not have to worry   “We want to make sure that they   impact is a result of highly
                  about the process. For them, laundry   are completely convenient,” Daksh   optimized operations and advanced
                  should be something that they do not   emphasizes, drawing on their own   technology. The process ensures
                  even have to think about. That is    relatable experiences as college   “the exact amount of water that
                  the goal.”                      students. This empathy fuels their   should be used is corresponding to
                                                                                  the exact amount of electricity that
                                                                                  should be used.” Their machines
                                                                                  are customized and IoT-enabled,
                                                                                  allowing for precise control
                                                                                  over every movement per order.
                                                                                  Furthermore, their unique pickup
                                                                                  and usage optimization — where
                                                                                  students select a specific day for
                                                                                  laundry — allows Dhobi G to
                                                                                  predict incoming loads and allocate
                                                                                  resources efficiently, ensuring “each
                                                                                  drop that is being used, actually, is
                                                                                  needed there.”
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