Page 30 - CIJ Aug 2024 - Digital Edition

INNOVATION

and transitioning from plastic to for water tablets connected to the
recyclable glass bottles can make a tap, eliminating the need for plastic
substantial impact. Bulk dispensers or glass bottles. This not only
for toiletries further reduce plastic saves resources but also enhances
waste, and using metal instead of convenience for guests.
glass for trays and ashtrays also Moreover, the shift from
contributes to sustainability. bathtubs to shower stalls reflects
Guest involvement is key to the preference of business
these efforts. Some properties have travellers who prioritize efficiency
started changing bed sheets on over luxury. Similarly, in-room
alternate days or offer incentives, amenities like self-press stations
such as membership points, for for jackets save guests’ time
guests who choose sustainable and provide added convenience.
options. This creates a win-win Today’s travellers, especially
situation for both parties. business ones, prefer exploring
the city over spending time in
Enhancing guest the hotel, so the practicality and
experience efficiency of the hotel become
more critical than its luxuries.
Today’s guests are very vocal
and equipped with smartphones New Products
and tablets, allowing them to Being savvy in the
instantly share feedback and housekeeping industry includes
experiences on social media. staying informed about
This reaction demands that we local developments, nearby
be meticulous in our approach to competitors, and emerging
guest experiences, considering that trends.
every individual has unique needs
and preferences. We have established a routine
Creating bespoke experiences of regularly monitoring systems,
is key, tailored not just by age networking with industry peers to
identify new opportunities, and
but also by cultural background. carefully evaluating potential pilot
For example, a 19-year-old projects. Before implementation,
from India may have different we conduct thorough discussions
expectations compared to a peer with our team to assess feasibility,
from the Middle East or Europe. considering that what works
Personalized touches, such as for one hotel may not translate
providing a yoga mat, gym seamlessly to another.
equipment, or a bottle of wine, can
greatly enhance a guest’s stay. Our focus is on practicality and
Guest participation in initiatives ensuring that any new initiative
enhances guest satisfaction without
like linen reuse or towel-changing, compromising sustainability or
also varies. Some guests appreciate experience quality. Comprehensive
these efforts, while others prefer training is key; it ensures our
daily changes. Educating guests team can effectively educate
and keeping them engaged in these themselves, colleagues, and guests,
initiatives is essential. which is particularly important as
Modern innovations, such as international travellers may have
express check-ins, mobile room varying levels of familiarity with
keys, and central control panels new technologies or practices.
for room amenities, cater to the In the past, guests might have
needs of today’s time-conscious been unfamiliar with room card
travellers. For example, a new systems controlling lights, but
innovation involves a small station today’s guests are generally more

AUGUST 2024•Clean India Journal
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