Page 60 - Clean India Journal - Sept 2023 Digital Edition
P. 60

Laundry



                     The 8-point approach to


                     business growth



                     What should anyone looking to enter into and expand
                     their existing laundry business keep in mind before

                     investing in expansion? Arunabh Sinha, Founder &
                     CEO, UClean condenses his vast experience into clear
                     and concise points for everyone to follow.




                     Solid business model        •  Scalability: Do you foresee   in place, you will be able
                                                                                 to build a model that can
                       Before diving into           yourself launching 10        blitzscale.
                                                    laundromats in 10 different
                     franchising, it’s crucial to   cities on the same day at
                     ensure that your existing      some point of time in your   •  Market demand: Laundry
                     laundry business has a solid   journey? This will be a      by nature is an extremely
                     and proven business model,     true measure of a scalable   hyperlocal business. Hence,
                     for which the following factors                             demand assessment also
                     should be evaluated:           laundromat business. It      needs to happen hyper
                                                    will need a tremendous
                                                                                 locally – within 3 kms of
                     •  Profitability: In simple    amount of automation         the place where you want
                        words, Profitability =      in terms of technology,      to set up the laundromat.
                        Revenues – Expenses. How    manpower management          Figure out the number of
                        quickly can your business   and razor-sharp execution    families that live in the
                        become profitable? If       capabilities. As a brand,    neighbourhood – there
                        the business is taking      you will have to set up      should be at least 5,000
                        significantly long to                                    families within that radius.
                        become profitable, it       SOPs and systems in
                        will frustrate potential    the back end to be able     Are there also B2B clients
                        franchisees. While          to execute something of   in the vicinity? An accurate
                        evaluating profitability, also   this nature but once it is   estimation of the number of
                        evaluate how much time
                        it will take the profits to
                        cover the initial investment.
                        For a laundromat business
                        that can be set up in ₹20
                        lakhs, it should not take
                        more than 24 months.
                     •  Operational efficiency:
                        For a laundry business, this
                        translates into how many
                        cycles you run per day vs
                        how much is theoretically
                        possible. An operational
                        efficiency >70% is good
                        and something that the
                        franchise should also gun
                        for. This will also translate
                        into anywhere between 25%
                        to 30% profitability, which is
                        attractive for the franchisees.


               SEPTEMBER 2023•Clean India Journal
          60 www.cleanindiajournal.com
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