Guinness Record

Los Angeles based environmentalist Eric Lundgren has just claimed the official Guinness Book of World Records title for the Longest Range of an Electric Vehicle on a single charge by traveling more than 1600km at the Auto Club Speedway of California in Fontana over a two-day consecutive run. The record breaking EV, called the Phoenix, is made from 90% recycled parts in an effort to promote electronic waste recycling, and it costs less than $14,000 to build.

The purpose of the Phoenix is to showcase Hybrid Recycling, and demonstrate to the world the amazing possibilities and potential derived from electronic waste recycling through efficiency and innovation. Eric Lundgren’s company ITAP identifies all generic parts and components of value and preserve is discarded e-Waste, rather than just destroy them. They then extract and re-integrate into new applications. This Hybrid Recycling process decreases the demand for raw material production, conserving natural resources and reducing the carbon footprint.

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